Ayşe Kırımlı / Marketing Director, Adel Kalemcilik

Sponsorship and corporate social responsibility… are the concepts which have recently been on the agenda of almost all companies… They are intertwined but completely different concepts although they seem similar to each other.

Corporate social responsibility involves the practices performed voluntarily by the companies as corporate citizens through their own initiatives. The purpose here is to contribute to the community by treating all the partners of the institution “ethically” and “responsibly”. However, the success of a corporate social project must be directly proportionate to the “social effect” and “sustainability” it creates. Read more →